The COCO Consultancy is pleased to welcome Georgia Woolfall to its board of Brand Mentors.
Georgia is the Head of Fashion Buying and Strategy at Namshi Middle East, one of the most popular online retailers serving customers in the UAE, Qatar, Lebanon, Kuwait, and Saudi Arabia.
Her main focus has been fast fashion womenswear across private label, global brands, niche startup European brands, streetwear, and all avenues in between, think Maternity, Swim, and Curve.
Woolfall has introduced mainstream brands like, Free People, Topshop, Never Fully Dressed, Missguided, C/MEO Collective, CK and Tommy Hilfiger, Native Youth, Miss Selfridge, Obey, Seafolly, All Things Mochi and Diesel to the Middle East Market.
She specializes in curating commercial ranges for both the Saudi customer and the Dubai Expat. Georgia specializes in buying, pricing, range building, trend forecasting, and fashion brand development.
She is happy to meet and review new brands, advise fashion start-ups, and develop entry market strategies for fashion business with an eye on the Middle East specific needs, expanding your ranges to pull in more customers or finding your brands’ retail niche.